Better brands start here.

In the next one to two years, Matt Britton believes more tech companies will join Google and compete with traditional TV networks.

If Matt Britton’s vision of the future comes to fruition, marketers will be reaching consumers on TV screens used like iPads—consumers will swipe between individual apps to find TV shows they like, instead of relying on traditional networks to bring them content.

Whether renting or buying, Millennials are seeking a practical choice for both their short or long-term investments.

Crowdtap conducted a study examining Millennial vehicle purchasing and driving behavior, exploring preferences between this powerful generation in both suburban and urban areas. In our report, titled “Millennials Behind the Wheel,” we summarize our key findings and provide tactics that can help automotive brands better connect with their Millennial consumers.

As online advertising continues to gain traction, standards and practices come into question. Our CEO Matt Britton joined CNBC’s “Closing Bell” to discuss how much control advertisers have on online platforms.